Automatic discount codes

About Automatic discount codes

A code for the next visit is what brings a customer back, and in a rental business the moment to send it is when they hand the gear back — not when they ordered it. TWICE has discount codes, but it will not mint one per customer or send it on its own, so doing this by hand means checking returns every day, making codes one at a time and emailing each person.

GROU.Studio turns that into rules on a single page: when a code goes out (on payment, on pickup or on return), who gets one and what it is worth. The amount can be a percentage, a fixed sum, a share of what this order came to, or steps that rise with order value, and you set how long it lasts and what it may be spent on — rentals only, say. When an order reaches the moment, the rules are checked and a code is created in TWICE belonging to that customer, saved on the order and emailed through your own TWICE template in their language.

Alongside the rules you get a list of every code sent and whether it has been used, read straight from TWICE, and a dry run: type in an order number and see which rules would fire and for how much, without sending anything. The same code is never sent twice for one order, failures retry themselves, and cancelling or deleting an order switches its unused codes off. A single product can override the rules from inside TWICE — 20% on the cargo bike, or no code at all — without touching them.

One limitation to know going in, because it comes from TWICE rather than from the build: a TWICE discount code is not bound to one person and cannot carry a minimum order value. It works once, but whoever holds it can be the one to use it, so a minimum has to be stated in the email rather than enforced. New rules also apply only from the moment you set them, never backwards over orders already placed. The codes themselves are issued by a small service alongside TWICE, which stays your shop for products, checkout, payments and orders.